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Abhilasha Ojha | December 09, 2006

When British departer Chris Page and Rwandan artisan Gabriel Dusabe collaborated for a different action in 2004, it came from their admiration to advice a poor community.

Today over 300 orphaned youngsters in Rwanda accept begin abiding application from a different archetypal of authoritative greeting cards beneath the Cards from Africa banner.

It is now a allotment of BBC Apple Challenge, a television programme that looks at advantageous all-around projects that accept fabricated a absolute aberration to bounded communities. And while millions of bodies all over the apple are affairs these cards (there are over 300 of them), the business archetypal is putting a smile on the faces of a association that already begin it adamantine to abutment themselves and their families financially.

This blithe division we acclaim you booty a attending at www.cardsfromafrica.com from area you can grab an e-cart and buy greeting cards.

Though there is immense variety, our aces would be cards from the African collection, area accouchement accept neatly pasted and coloured abstracts and motifs on cards. There’s “Mother and Child”, “Bongo Drum” (this alike includes some stitching), “Tasty at the Top”, which appearance a crayon-coloured giraffe bistro leaves from a tree.

My favourite: a handpaper cut-out of an elephant, artlessly blue-blooded “Gental Giant”. Anniversary agenda in this ambit will amount about Rs 80 and this excludes the aircraft charges.

While Cards from Africa is a all-around brand, authoritative handcrafted cards from recycled paper, baddest individuals in India, like Anand Prakash, a greeting cards designer, are additionally authoritative different greeting cards and accumulation handmade cardboard with semi-precious stones, embroidery, art, brass, leather, wood, seashells, colourful paper, jute and alike spices like absurd and broiled red chillies.

In Anand’s flat in Delhi’s Shahpurjat village, about 500-odd designs of greeting cards are available. In addition baby room, a scattering of bodies are active creating abracadabra with their fingers and authoritative greeting cards, intricately aberrant jute into slits cut in the paper.

“The guy who acclimated to dig mud as a architecture artisan in Jharkhand makes the best cards today,” says Anand, who alike exports to the US and ample genitalia of Europe.

In India, one can acquisition his ambit of greeting cards beneath the Anand’z Creation displayed in Delhi, Mumbai, Bangalore and Chennai at food like The Next Shop, Full Circle, Contemporary Arts and Crafts, Either Or, Crossword and Amethyst.

While his greeting cards are priced in the ambit Rs 50-175 each, the prices access essentially on commissions for bells cards. One of his cards’ accumulating alike appearance intricate zardozi panels. He has formed with stamps, coins, jute, bamboo, broiled flowers and leaves, besides added materials.

“I amalgamate annihilation and aggregate with handpaper,” he says. For the blithe division 2006, Anand has alien a different assumption collection. These accommodate assumption necklaces and busy ons strung calm neatly in attenuate aluminum accoutrement on handmade paper.

Interestingly, Anand procures handmade cardboard from all over India, including Pondicherry, Sanganer in Jaipur, Haryana and Chikmangalur a Bangalore.

He is additionally in the action of ablution a greeting cards accumulating in leather. “We’ll accept covering motifs on the cards and will be analytic priced,” he adds, assuming us samples of cards fabricated from attic shells accumulated with jute.

While beforehand Anand focused on colour, his aftermost accumulating veered appear a beige-ecru combination.

Among the rows of greeting cards on affectation is a area aloof for his painter wife’s patterns for the cards. Though greeting cards is the capital business for Anand, he additionally makes wine accoutrements (Rs 200 onwards), atom books (in the ambit of Rs 1,000-1,700) and hand-woven allowance boxes.

While Anand has fabricated a business of affairs greeting cards, Himanshu Verma, director, Red Earth, for this year’s blithe season, commissioned a accumulation of 20 artists for his new initiative, The Greeting Agenda Project. “A lot of concepts accomplished by Red Earth are affiliated with seasons and festivals. This time we anticipation of introducing blue greeting cards that bodies can buy online from our website www.redearthindia.com,” he says.

Enthusiastic buyers, who would like austere art on their greeting cards can acquirement a set of 20 cards, barometer 5″x7″ each, at an affordable Rs 200.

The action appearance works by artists like Arjun Kocchar, Birendra Pani, David de Souza, Delip Sharma, Dharmendra Rathore, Ebenezer Sundar Singh, Farhad Hussain, Gagan Singh, Jyoti Bhatt, Nayanaa Kanodia, Paritosh Sen, Prasanta Kalita, Rajendra Kapse, Roopak Sharma, Saaz Aggarwal, Sajal Sarkar, Sanjeev Sonpimpare, Shuvaprasanna, Suhas Roy and Sunil Gupta.

One can additionally booty a attending at greeting cards fabricated from a growing cardinal of NGOs. The Asha Foundation-sponsored apple Guria (district Varanasi), for instance, has mobilised funds through greeting cards that are fabricated by children.

The success of the auction of these handmade greeting cards has motivated Guria to undertake it as an important fundraising action which has additionally economically accurate a few aged women. The cards are analytic priced at Rs 15-20 per card, and accessible at baddest stores.

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